This year brought many changes to marketing automation. More companies are using marketing automation, and those numbers are growing. According to Apteco’s Trend Report 2014/2015 Data Driven Marketing, only 33% of respondents are currently using mark...

28 ธ.ค. 2016

The Most Important Marketing Automation Highlights of 2016

If there was ever a time to start branching out your social media marketing efforts, then surely it has to be at the start of a New Year. And since this will be my last post for January, this really is the last opportunity I have to bang the New Year...

1 ก.พ. 2016

2 New Social Networks To Consider For 2016

You click send on the email you spent hours writing, re-writing, and editing. You hit publish on the blog post that took you two days from start to finish. No, you don’t normally spend two days writing every single blog post but you did on this parti...

25 พ.ย. 2015

9 Timeless Persuasion Techniques to Use in 2016

It almost feels as if I’m talking about Christmas in September as I start to write this post – but, just with our winter marketing campaigns, the better prepared we are, the better results we’re likely to achieve. And so, there are precisely 72 days ...

25 พ.ค. 2016

Riding The Rio Wave: Planning Your Olympics 2016 Marketing Campaign

As content marketing evolves, one thing gets clearer and clearer: Good content doesn't just “float to the top”. It doesn't automatically get people’s attention. You’ve got to promote it.

7 ม.ค. 2016

How to Promote Content in 2016

As another year draws to a close, I find myself with two options for today’s post – a look back, or a look forward. There is merit in both approaches, of course, but I have decided to go with the latter – 2015 has happened, and I sincerely hope that ...

22 ธ.ค. 2015

3 Social Marketing Predictions For 2016

If you’re looking to get the right YouTube marketing strategy to push past outdated ways of thinking about digital marketing, these tips will help you find it.

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19 ธ.ค. 2019

Developing Your Online Marketing Strategy for YouTube

Your product page is one of the most important parts of your ecommerce website. Done well, it works to attract your audience and convert more customers. Why? Because it gives buyers a clear, complete picture of your product – so they can decide if it...

17 เม.ย. 2018

10 Easy Ways to Create Product Pages that Convert

Segmentation is the foundation of effective marketing. If you want to deliver meaningful information to your customers, you need to know who they are and what they want. In this article, I’d like to share with you a few ideas on how to segment a cont...

11 เม.ย. 2018

How to Improve Your Ecommerce Campaigns with Email List Segmentation